(27.09.2023) What intellectual property protection methods are suitable for SMEs and their budgets? Hansueli Stamm, Chief Economist of the Federal Institute of Intellectual Property, provides insights.
(06.09.2023) Educational technologies (edtech) are increasingly capturing the interest of investors and training environments. Pierre Dillenbourg, Vice-President of Swiss Edtech Collider, details how the sector can contribute to the development of local SMEs.
(16.08.2023) In 2021, Check Point Research (CPR) security experts recorded a significant 65% surge in attacks on corporate networks within Switzerland. This trend particularly impacts SMEs, as Nicolas Mayencourt, founder and CEO of cybersecurity firm Dreamlab Technologies, warns.
(26.07.2023) As leaders of atypical SMEs, farmers are currently forced to adapt their business models to meet commercial demands and ecological imperatives. Hansruedi Häfliger, Director of the Liebegg Agricultural Center in the canton of Aargau, details the challenges and opportunities facing the agriculture of the future.
(05.07.2023) The repair and reconditioning market is gaining increasing popularity in Switzerland. However, its potential remains untapped. Aurel Greiner, founder of Revendo, a company specializing in the refurbishment and resale of electronic equipment, explains the concept.
(07.06.2023) For a long time the preserve of freelancers, workation - the combination of work and vacation travel - is becoming increasingly popular in certain sectors. IT security company Redguard offers its 80 employees the opportunity to take advantage of this once a year for four to six weeks. Sven Vetsch, the company's partner and Head of Innovation and Development, explains the benefits of this new practice.
(03.05.2023) More and more companies are developing technologies in the field of virtual reality. Switzerland, however, still remains timid in this regard. Nathaly Tschanz, program director at the Immersive Realities Center of Lucerne University of Applied Sciences and Arts (HSLU), explains the opportunities that this parallel universe represents for SMEs.
(19.04.2023) The shortage of qualified personnel is pushing companies to diversify their recruitment strategies. To remain competitive and attract the best talent, it has become essential for them to enhance their "employer brand". Benedikt Hell, Professor of Personnel Psychology at the University of Applied Sciences Northwestern Switzerland (FHNW), explains.
(05.04.2023) The objective of the Trust Valley initiative is to promote cybersecurity and digital trust among companies in the Lake Geneva region. Its CEO, Lennig Pedron, discusses the challenges of the IT sector, as well as the Trust4SMEs program, which aims to strengthen the cybersecurity capabilities of SMEs.
(15.03.2023) Rural communities, in addition to large corporations and government entities, are also undergoing digital transformation.The "Ma commune" association has recently launched a training program for elected officials and municipal employees, and the challenge also applies to SMEs, as explained by Alexander Sollberger, the association's president.
(01.03.2023) Michelle Kolb is responsible for the Swiss project EnableMe Jobs, which includes the job board Enable.Me.myAbility.jobs. Since 2022, this online platform has been helping people with disabilities and chronic illnesses to find jobs. Their inclusion remains paramount.