Export promotion takes place amongst increasingly globalized competition. In order to support the market presence of Swiss companies, the State Secretariat for Economic Affairs SECO provides subsidies which can be utilized for joint promotions abroad.
The Trade Fair and Project Committee (TFPC) is deployed by SECO and S-GE in order to effectively and efficiently use the subsidies. The TFPC is made up of five to seven members who represent major industries and sectors of the Swiss and Liechtenstein export economy and who themselves have experience of trade fairs and events and/or of the regions in question. Each year, the TFPC supports around 90 projects, which are run by associations, chambers of commerce and other organizers in many markets around the world. The export efforts of well in excess of 1,000 companies are therefore effectively supported.
Support for trade fair projects abroad
Competent organisers (project promoters) of trade fair participations and market development actions can receive funding for this, provided that the project has a significant and substantial impact on an industry or a group of companies.
Subsidies for joint innovative projects in export promotion
Support can be given to projects that are innovative and exemplary, that represent a lighthouse function in export markets or that focus on promoting networks and cooperation.
Projects which are innovative and exemplary can now also be supported, as can those which represent a flagship role in export markets or which largely focus on promoting networks and cooperations. An additional focus is on projects that achieve synergies through cooperation and networking. All projects must serve the overarching goal of promoting export. The key focuses and criteria can be seen in "Overview of TFPC promotional activities - Projects".
Last modification 25.01.2022